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Fashion | Found me some Bitter Sugar *

Wednesday, April 08, 2015


As always I am elated to feature more of local brands and designers, bringing more focus to our own homegrown fashion industry. Today the spotlight is on Bitter Sugar.

Bitter Sugar brings us some very distinctive and edgy designs inspired by the multi ethnic and multi-cultural influences in Dubai.

What I personally loved about their collection is the creativity the designers have brought to the table. My absolute favorite was this Oh My Dog! Dalmatian tee. Love it! Casual ft. edgy. The dalmatian in a tuxedo picture is masterfully executed. Perfect statement tee for any occasion!

The full range of t-shirts from Bitter Sugar are quite reasonably priced at AED110. The t-shirt fabric is soft breathable cotton and maintains a refreshingly long lasting quality.


Bitter Sugar has so far launched two collections - 'Basic' and 'Lab' and I am super stoked to announce their participation at Season 5 of Fashion Forward which will feature the launch of their latest collection - 'Bitter Sugar Art'.


The tee is very versatile and can be rocked in so many different ways. I would recommend pairing the tee with a black leather jacket and a pair of shorts for a hip rocker chic look perfect for a party!

For a more flirty and girly look, wear the tee with a flared ox blood colored skirt and accessorize your look with a head chain. Time to head out for a day at the beach!



T-Shirt: Bitter Sugar | Pants: Bershka | Blazer: G2000 | Shoes: New Look | Bag & Rings: HM | Earrings: Topshop 

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